JTS Direct LLC

JTS Direct LLC, which now operates as JTS, is a full-service marketing company that has been in business for over 25 years. Founded in 1998 and headquartered in Hartland, Wisconsin, the firm began as a printing company specializing in advertising inserts, coupons, and mail wraps for a diverse client base ranging from small businesses to large corporations. Over the past several years, JTS has expanded its focus to include direct mail services and has evolved into a comprehensive, data-driven marketing solutions provider.

The company's business model centers on offering integrated marketing services with an agency-style approach. This includes leveraging data insights such as geolocation, household demographics, and online behaviors to help clients target their audiences with precision. JTS serves various sectors, including restaurants, grocery stores, and retail stores. Its revenue model is based on providing these tailored marketing and printing services to its clients. The company has pursued an aggressive growth strategy, marked by key acquisitions. In the spring of 2024, JTS acquired MTI Connect, enhancing its capabilities in multichannel direct marketing, including digital and mobile campaign execution and print-on-demand fulfillment. This was followed by the acquisition of Madison-based AM Solutions in early 2025, which added expertise in high-speed inkjet printing, large-format printing, and intelligent inserting. Coinciding with the AM Solutions acquisition, the company rebranded from JTS Direct to JTS, a change reflecting its expanded, omnichannel service offerings beyond traditional direct mail and printing.

Under the leadership of CEO John “JT” Shinners, JTS aims to provide a comprehensive and personalized approach to marketing that integrates seamlessly across various channels. The company's services now encompass a broad spectrum of solutions, including targeted omnichannel campaigns, direct mail, digital and mobile marketing, offset printing, and print-on-demand. Keywords: omnichannel marketing, direct mail services, commercial printing, data-driven marketing, advertising inserts, digital marketing campaigns, print-on-demand fulfillment, large-format printing, high-speed inkjet printing, targeted advertising, marketing solutions provider, mail wraps, direct marketing, customer relationship marketing, brand management, lead generation, marketing automation, B2B marketing, retail marketing, grocery store advertising