Jeevtronics
Dual-powered hand-cranked and grid electricity defibrillators.
| Date | Investors | Amount | Round |
|---|---|---|---|
N/A | - | ||
| Total Funding | 000k | ||
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Jeevtronics Pvt Ltd, founded in Pune, India, in 2013, designs and manufactures affordable medical devices for underdeveloped and rural areas. The company was co-founded by Ashish Gawade and Aniruddha Atre, who have known each other since school and both pursued engineering degrees and MBAs in the United States. Inspired by a lecture from the late Professor C.K. Prahalad about the potential at the “bottom of the pyramid,” they decided to apply their expertise in human-powered generators to solve significant, underserved problems in healthcare.
The company's flagship product is the SanMitra 1000 HCT, the world's first dual-powered, biphasic defibrillator that operates on both grid electricity and a built-in hand-crank generator. This design addresses the critical issue of unreliable electricity in many regions, ensuring the device is always operational. It can be powered by hand-cranking for less than 15 seconds. Jeevtronics also produces a triple-powered version, the SanMitra Trishul, which includes a battery, and an ambulance-certified model, the SanMitra 1000 HCT EMS. The devices are priced at approximately one-fourth the cost of competing brands, require no battery replacements, and have a lower total cost of ownership.
Jeevtronics operates on a direct sales business model, selling its products to hospitals, particularly in tier 2 and tier 3 towns, ambulances, and disaster relief agencies. The company rolled out its first product in 2019 after five years of development, which was prolonged due to funding challenges. Jeevtronics has since raised capital through several grants and has become revenue-positive. The company holds multiple patents for its technology and is ISO 13485:2016 certified. Its devices are designed to meet international standards and are built to withstand vibrations and drops, making them suitable for use in ambulances.
Keywords: defibrillator, medical device, hand-cranked generator, rural healthcare, emergency medicine, social enterprise, affordable healthcare, dual-powered, cardiac arrest, medical technology