Itcha

Founded in 2018, Itcha is a South Korean company that operates an app-based valet parking service. The service is provided by the company 'Last Thirty Minutes Co., Ltd.', with Lee Jeong-seon serving as the CEO. Itcha's platform allows users to book valet services by providing their vehicle drop-off location, where a driver, referred to as a "Linker," meets them. The driver then parks the vehicle in a secure parking lot and returns it upon request. Users receive a mobile parking ticket with information on the vehicle's location and key storage.

The service primarily targets commuters, aiming to ease the stress of finding parking during busy morning hours. While initially focused on areas like Yeouido and Gangnam in Seoul, the company's website indicates many of its service locations are currently sold out, but it offers users the option to propose new service areas. In addition to valet parking, the platform has solicited user interest in supplementary services such as monthly parking contracts, car washes, electric vehicle charging, and light maintenance. Itcha is a funded startup, with investors including IMO Ventures and Black Mountain Ventures.

Keywords: valet parking, mobile app, commuter services, vehicle management, smart parking, urban mobility, on-demand valet, South Korean startup, car services, corporate parking solutions, valet service booking, secure parking, mobile parking ticket