Inkblot Therapy

Inkblot Therapy provides a digital-first approach to mental healthcare, offering services to both individuals and organizations across Canada. The company was founded in 2015 by Luke Vigeant and Dr. Arash Zohoor. The inspiration for the company stemmed from personal loss and professional frustration with the existing mental health system; Vigeant lost a cousin to suicide, and Dr. Zohoor, a family physician, lost patients for similar reasons, both citing long wait times and barriers to access as critical issues. Vigeant, a technology entrepreneur with a background as a management consultant and experience scaling products, teamed up with Dr. Zohoor to combine technology with psychology to improve access to care.

The company operates a virtual mental health platform that connects clients with certified therapists and counsellors through secure video sessions. Its core service revolves around an intelligent matching algorithm that pairs individuals with the most suitable practitioner based on their specific needs and preferences. This system is designed to remove geographical barriers and reduce wait times, with appointments often available within 24-72 hours. For individual clients, the service offers a pay-per-session model, with rates positioned at approximately half the national average for traditional therapy. Corporate clients are served through Employee and Family Assistance Programs (EFAP), which provide employees with a range of mental health and wellness support, including counselling, coaching services, and crisis support. Inkblot also offers specialized services such as trauma intervention, substance use assessments, and its Tranquility program for internet-based Cognitive Behavioural Therapy (iCBT).

A significant milestone in the company's history was its acquisition by Green Shield Canada (GSC) in March 2021. This strategic move integrated Inkblot into GSC's broader digital health ecosystem, aiming to create a more seamless and comprehensive health system for Canadians. Following the acquisition, Inkblot's leadership team, including Luke Vigeant as president, continued to operate the business under its brand. The company was an alumnus of the 2019 Techstars Toronto Accelerator and the DMZ Growth Accelerator program.

Keywords: virtual mental health, teletherapy, employee assistance program, EAP, online counselling, mental wellness, digital health platform, therapist matching, corporate mental health, video therapy, iCBT, cognitive behavioural therapy, mental health support, GreenShield, telehealth Canada, workplace wellness, telemental health, accessible healthcare, online therapy, mental health benefits, digital therapy