IMAGINATE

Imaginate Technologies Inc. is an extended reality (XR) firm established in 2011 by founder and CEO Hemanth Satyanarayana. With its main office in Hyderabad, India, and a presence in the United States, the company operates at the intersection of virtual and augmented reality, developing solutions for enterprise clients. Satyanarayana, an alumnus of IIT Madras and the State University of New York at Buffalo, has a background in mechanical engineering and computer science with a research focus on computer vision and virtual reality. His early work includes developing an augmented reality system for image-guided liver surgery and a wearable multi-user war training simulator for the US Army.

The company's core business revolves around providing a customizable metaverse software platform that leverages VR and AR technologies. This platform enables employees of client companies to collaborate within immersive digital twins of their real-world facilities for training, design, sales, and planning purposes. Imaginate targets a diverse industrial client base, including sectors such as oil and gas, automotive, healthcare, and manufacturing. Notable clients include Siemens Healthineers, Shell, Cisco, Mondelez, and Rolls-Royce. The business model is centered on offering these advanced visualization products and services to enterprises, enabling them to integrate XR technologies into their operations.

Imaginate's flagship product is a hardware-agnostic collaboration platform, previously known as NuSpace, which functions as a virtual meeting space. This platform allows users across different geographic locations to interact in a realistic virtual world using various devices, from Microsoft's HoloLens to Oculus Rift and Google Cardboard. It is designed for applications like specialized industrial training, engineering design collaboration, and remote maintenance and repair. A key benefit is its ability to facilitate immersive, face-to-face 3D meetings over a standard internet connection.

Since its inception, Imaginate has participated in several accelerator programs, including those by NASSCOM 10,000 startups, Microsoft AI Innovate, and Cisco LaunchPad. The company has secured approximately $540K in funding over six rounds, which includes a significant seed round of $500,000 from SRI Capital in 2017. This funding has been directed towards scaling US operations and advancing its collaboration tools for industrial markets in both the US and India.

Keywords: extended reality, virtual reality, augmented reality, enterprise collaboration, digital twins, industrial training, remote assistance, 3D visualization, metaverse platform, Hemanth Satyanarayana, NuSpace, immersive technology, simulation software, enterprise software, manufacturing technology, automotive technology, healthcare technology, oil and gas technology, hardware agnostic, venture capital-backed