Igloo Vision

Igloo Vision, founded in 2007, develops and delivers shared immersive spaces and the enabling software, effectively turning any room into a collaborative virtual reality environment. The company originated when its founders, a group of technically-minded dance enthusiasts including Colin Yellowley, sought to create an ultimate party venue with 360° projections for the festival circuit. Realizing the prohibitive cost of existing systems, they developed their own software, which soon attracted corporate clients who saw its potential for business applications. This led to a pivot towards enterprise solutions for simulation, visualization, and collaboration.

The core of Igloo Vision's offering is the Igloo Core Engine, a software platform that acts as an operating system for immersive spaces. This technology is content-agnostic, meaning it can integrate and display almost any form of digital content, including 360° videos, VR applications, BIM and CAD models, and standard enterprise tools like video conferencing and presentations. The business model involves selling and renting these immersive solutions, which come in various forms such as ready-made cylinders, domes, and CAVE automatic virtual environments, as well as custom builds and retrofitting existing rooms. This flexibility allows clients to choose a solution that fits their space and budget. The company primarily serves enterprise clients in sectors like Architecture, Engineering, and Construction (AEC), corporate training, education, and events. Major clients include Microsoft, Nike, BP, Deloitte, and numerous universities worldwide.

Headquartered in Craven Arms, United Kingdom, Igloo Vision has a global presence with offices in the USA, Canada, and Australia, serving clients on six continents. The company has secured funding from investors including Frontier Development Capital and The Ingenious Group to support its global expansion and software development. By providing a shared virtual environment, Igloo Vision enables entire teams to be immersed in the same content simultaneously, fostering better collaboration, decision-making, and training outcomes compared to individual VR headsets.

Keywords: shared VR, immersive spaces, 360-degree projection, data visualization, collaboration software, virtual reality simulation, enterprise VR, AEC technology, immersive training, Igloo Core Engine, projection domes, CAVE systems, immersive workspaces, remote collaboration, virtual design, stakeholder engagement, interactive environments, digital twins, experience design, immersive education