Ici Présent

Ici Présent, formerly Masterbox, is a gift box company that promotes and supports French artisans. Founded in June 2018 by Vincent Naigeon, the grandson of a winemaker, the company was started with the goal of showcasing French creators, producers, and artisans who make high-quality products but struggle with market visibility. The company is headquartered in Grenoble, with a team also present in Paris.

The business operates on a simple principle: customers purchase a gift box which contains a booklet of selected artisan products based on a theme and a voucher with an activation code. The recipient can then choose their preferred artisan box online from a wide selection—including organic cosmetics, jewelry, wine, craft beer, and gourmet food—and have it delivered to their address. This model serves both individual consumers looking for original gifts and corporate clients for occasions like employee rewards or client thank-you presents. The company aims to provide a simple and reliable solution for small e-commerce artisans to reach a national audience without a significant budget or time investment.

Starting with about twenty artisans, Ici Présent has grown significantly. In November 2021, the company raised €1.2 million in a seed funding round involving Bpifrance, Kreaxi, Capit'Alpes, Crédit Agricole Alpes Développement, and Veymont Participations to expand its platform and partner with more of France's estimated 50,000 artisans. The company emphasizes its commitment to its partners by being transparent about its commission rates and by fostering a supportive ecosystem.

Keywords: gift boxes, French artisans, corporate gifting, e-commerce platform, local products, made in France, gourmet food, artisan crafts, handmade goods, direct from producer, social enterprise, sustainable gifts, artisanal products, craft marketplace, unique gifts, client gifts, employee recognition, specialty foods, cosmetic boxes, wine gifts