HYPERREAL

HYPERREAL

Creating a digital identity that can be used across different platforms and that can be monetized.

HQ location
New York City, United States
Launch date
Employees
Enterprise value
$28—42m
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Total Funding000k
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Hyperreal operates in the burgeoning virtual production market, offering a platform for creators to license photorealistic digital identities. The company addresses the growing demand for hyperrealistic digital environments by transitioning from caricature avatars to lifelike digital personas. Hyperreal's Vault platform allows these digital identities to be used across various media, including films, video games like Fortnite and Roblox, and immersive location-based events. The business model revolves around providing a marketplace where top-tier talent can be accessed globally, monetizing digital identities through licensing. Hyperreal's team brings extensive experience from the animation industry and digital human innovation, with achievements recognized by prestigious organizations such as the Motion Picture Academy of Arts and Sciences. The company is led by executives with a strong background in leadership roles across Nasdaq companies, startups, and investment banking. Hyperreal is at the forefront of digital preservation, offering solutions that maintain the legacy of digital athletes and celebrities, ensuring their prime is preserved and monetized in new ways. Keywords: virtual production, digital identities, photorealistic, licensing, Vault platform, animation, digital humans, immersive events, digital preservation, monetization.

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