Hotelreservations.com

Reservations.com operates as an online travel booking agency, established in 2014 by travel industry veterans Yatin Patel and Mahesh Chaddah. The founders identified a market opportunity between the impersonal nature of large-scale online travel agencies and the bespoke service of traditional travel agents. Their objective was to reintroduce a human element into the digital travel booking process.

The company's core business is providing a platform for customers to book a wide range of accommodations, including hotels, apartments, and bed and breakfasts. It targets travelers seeking a comprehensive selection of lodging options combined with accessible customer support. The business model is based on facilitating bookings for which it earns revenue, which includes service fees. A notable service was its RCLUB membership program, which provided access to special deals and a Travel Advisor concierge service for personalized assistance during trips.

A significant milestone in the company's history occurred in August 2021, when Reservations.com was acquired by HotelPlanner.com as part of a merger deal. This strategic combination was intended to merge HotelPlanner's diverse travel offerings, which include group and conference arrangements, with Reservations.com's customer service-centric model. Following the merger, the Reservations.com website continues to operate under the HotelPlanner umbrella, creating a multi-brand entity with access to over a million properties and leveraging shared AI-driven technology platforms and call center resources.

Keywords: online travel agency, hotel booking, travel reservations, accommodation booking, Yatin Patel, Mahesh Chaddah, HotelPlanner, travel technology, customer service travel, RCLUB, online booking platform, vacation rentals, hotel deals, travel planning, leisure travel, corporate travel, group bookings, travel concierge, hospitality industry