heylibby

heylibby operates as a developer of an AI-powered communication platform tailored for service-oriented small and medium-sized businesses, with a particular focus on the fitness, wellness, and recreation industries. Founded in 2023 by former Zillow colleagues Tony Small (CEO), Anna Rodriguez (CTO), and Spencer Rascoff (co-founder of Zillow and CEO of Match Group), the Seattle-based company aims to solve the challenge of immediate lead engagement for businesses that are often occupied with in-person client services. The founders' collective experience at Zillow, particularly in helping real estate agents convert online leads, directly informed heyLibby's mission to automate and streamline initial customer interactions.

The company's core product is an AI assistant, or "team member," that manages customer communications across multiple channels, including phone calls, text messages, emails, and web chats, on a 24/7 basis. This enables businesses to handle inbound inquiries, qualify leads, schedule appointments, and even conduct outbound campaigns without direct staff involvement. The platform integrates with existing CRM and scheduling systems through tools like Zapier, ensuring a seamless flow of information. By automating these routine tasks, heyLibby allows staff to focus on higher-value, in-person customer experiences, thereby reducing operational burdens and preventing missed revenue opportunities. As of early 2025, the company reported having over a thousand customers, including brands like Arena Sports and Seattle Suntan, and was generating more than $200,000 in annual recurring revenue.

heylibby's business model includes subscription-based services, with pricing tiers that range from a free, chat-only version to paid plans that encompass the full suite of communication channels. The company also generates revenue through a white-label solution, allowing CRM providers, virtual assistant companies, and consultants to offer the AI technology under their own brand. This B2B approach provides a scalable path to market, equipping other service providers with heyLibby's AI capabilities. To fuel its expansion and product development, the company secured $4.5 million in a seed funding round in April 2025, led by Aglaé Ventures and Vertical Venture Partners, with total funding reaching approximately $5.96 million.

Keywords: AI assistant, lead qualification, automated scheduling, customer communication, small business AI, fitness industry tech, wellness business software, AI receptionist, multi-channel communication, lead engagement, Zillow alumni, Spencer Rascoff, Tony Small, Anna Rodriguez, white-label AI, SaaS, customer relationship management, appointment booking AI, gym management software, salon AI assistant