supernutural

supernutural, a German food-tech company headquartered in Munich, was established in 2015 by the husband-and-wife team Timo and Amelie Sperber. Inspired by a trip to California, they launched the company to create a fresh, healthy alternative to industrial nut creams, which often contain palm fat, sugar, and other additives. The company operates on a "Nuts as a Service" business model, primarily targeting B2B clients. This involves leasing proprietary, German-made nut grinding machines to businesses and providing a subscription for organic, ethically sourced nuts.

The core of supernutural's offering is a machine that freshly grinds whole nuts into a creamy butter on-demand, providing a unique experience for customers. This system is designed to reduce packaging waste and food spoilage, aligning with the company's focus on sustainability, which earned it the German Sustainability Award in 2020. The product is 100% nuts, with options to add ingredients like chocolate or freeze-dried fruits, creating a clean-label, plant-based snack. The business serves a diverse clientele across more than 40 countries, including hotels like Hilton and Marriott for their breakfast buffets, corporations such as SAP and Deloitte for healthy office snacks, and professional sports teams like FC Bayern Munich and the German Olympic Rowing team for performance-focused nutrition. While the main focus is B2B, the company is also expanding its reach to private individuals through retail channels.

Initially known as Heyqnut, the company has established itself as a pioneer in the fresh nut cream category. Its growth is supported by partners like PeakBridge VC, who invested in 2021, recognizing the company's potential for international scaling and its impact on health and the environment. supernutural's mission extends to social impact, with initiatives aimed at combating malnutrition in global crisis areas.

Keywords: fresh nut butter, nut cream machine, Nuts as a Service, B2B food service, food-tech, sustainable food, healthy snacking, plant-based nutrition, organic nuts, corporate wellness, hotel amenities, sports nutrition, German startups, food innovation, zero waste food, clean label, palm oil free, direct trade nuts, Amelie Sperber, Timo Sperber