Hello Umi
Messaging based customer service with human + AI.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor investor investor | €0.0 | round | |
| N/A | €300k | Seed | |
| Total Funding | 000k | ||
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Landbot, operating under the legal name Hello Umi S.L., provides a no-code platform for businesses to build and deploy chatbots across websites, WhatsApp, and Facebook Messenger. The company was founded in Valencia, Spain, in 2017 by Jiaqi Pan, Fran Conejos Mengó, Fernando Guirao de Gregorio, Cristóbal Villar García, and Antoni Espinosa. The founders' journey began after previous entrepreneurial ventures failed, which led them to develop a B2C concierge service. While the service itself did not succeed, the underlying software for managing communications proved valuable, prompting a pivot to a B2B SaaS model in 2018. A system bug that accidentally turned a client's entire webpage into a chat interface inspired the core product concept of conversational landing pages.
The company's primary offering is a visual, drag-and-drop chatbot builder that allows teams in marketing, sales, and customer service to create automated conversational flows without needing to write any code. This platform is designed to increase lead generation, automate appointment booking, and provide 24/7 customer assistance. Landbot's business model is subscription-based, with several tiered plans ranging from a free "Sandbox" option to enterprise-level "Business" plans. Revenue is generated through monthly or annual fees that vary based on the number of chats, user seats, and access to advanced features like AI capabilities, custom branding, and premium integrations.
Landbot targets a wide range of clients, from individuals and small businesses to large enterprises. Key features include a visual flow editor, AI-powered logic using technologies like GPT, and seamless hand-offs from bots to human agents. The platform integrates with numerous third-party systems such as Salesforce, HubSpot, Google Sheets, and Slack to ensure data flows into existing client workflows. The company has secured $10.2 million in funding over two rounds, including a $2.2 million seed round in 2018 and an $8 million Series A round in 2021, with investors like Nauta Capital and Swanlaab. Landbot also acquired Morph.ai in 2021 to expand its capabilities and market presence in Asia.
Keywords: chatbot builder, no-code platform, conversational marketing, lead generation, customer automation, SaaS, WhatsApp automation, marketing automation, customer engagement, visual flow builder