Helenis Biocosmetics

Helenis Biocosmetics S.L. operates in the biocosmetics sector with a focus on skincare products that support the skin's microbiome. The company was founded in 2022 by Elena Jiménez, a biologist with experience in clinical microbiology who identified a market opportunity in microbiome-focused beauty. Located in the Science Park of the University of Valencia, the firm researches, develops, and commercializes a line of personal hygiene and cosmetic products.

The company's approach is centered on using prebiotics, probiotics, and postbiotics of natural origin to address common skin conditions and imperfections such as acne, rosacea, and dermatitis. Helenis Biocosmetics' product line, which is certified as organic, vegan, and natural, includes items like a cleansing facial foam, eye contour cream, firming facial cream, and a bath and shower gel. These formulations are dermatologically tested on atopic-prone skin and replace purified water with natural aqueous ingredients like hydrolates and extracts to enhance product concentration and effectiveness.

Helenis Biocosmetics targets a broad consumer base, including adults and children who seek natural skincare solutions for either improving their appearance or managing skin conditions. The business model involves direct-to-consumer sales, with products priced between 40 and 80 Euros. The company secured €180,000 in public funding in 2024, with €120,000 from ENISA and €60,000 from the Valencian Institute of Finance (IVF), which adds to a private funding round of €120,000 raised in May 2024.

Keywords: biocosmetics, skin microbiome, prebiotic skincare, postbiotic cosmetics, natural ingredients, dermatological skincare, dermo-cosmetics, microbiome beauty, skincare research, biotechnology, sensitive skin, atopic skin, natural extracts, cosmetic formulation, skin health, microbial science, skincare startups, cosmetic science, skin flora, natural beauty