Halfspace Group

Operating at the intersection of data and creativity, this company specializes in sports marketing, leveraging advanced data solutions to drive commercial growth for its clients. By integrating digital data, CRM, and clean room technology, the company provides a comprehensive view of fan engagement, directly influencing growth strategies and revenue activities. Serving a pan-European market, the company enhances reach and engagement through creative content and media buying solutions informed by first-party data. Its business model focuses on database monetization, digital media rights, sponsorship sales, and e-commerce, generating retail and subscription revenues. The company's expertise in data management and processing has earned it recognition in the competitive sports industry, including a prestigious Sport Industry Award. Key clients include sports organizations seeking to maximize fanbase growth and revenue through data-driven strategies. Keywords: sports marketing, data solutions, fan engagement, revenue growth, digital transformation, CRM, media buying, sponsorship sales, e-commerce, pan-European.