Growth Road

Growth Road

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€630k

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Total Funding000k
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Based in Madrid, Spain, Growth Road is an educational technology company that provides a B2B SaaS platform focused on vocational and psychometric guidance. The company was established to address the high percentage of students uncertain about their academic future, which often leads to university dropouts or changes in majors. The founding team includes Nicolás Pardina Marco and Juan Ignacio Rossi, among others.

Growth Road has developed a platform that utilizes generative artificial intelligence and advanced psychometrics to help students with academic decision-making. The service evaluates a student's profile by analyzing various factors such as personality, emotional intelligence, professional skills, learning styles, and academic interests. This is achieved through psychometrically weighted open-ended questions, where the AI interprets the text-based answers to build a detailed psychological profile. Upon completion of the assessments, the platform generates a comprehensive report that includes insights into vocational interests, multiple intelligences, and personality traits, ultimately suggesting three tailored university degree options.

The business operates on a dual model, serving both educational institutions and individual consumers. Its primary clients are primary and secondary schools, which integrate the platform into their tutorial action plans to guide students. The company also offers its services directly to parents and students (B2C). Revenue is generated by providing these psychometric evaluation services. With a presence in Spain and Latin America, Growth Road has partnered with global education networks such as Globaleducate and Cognita. The company has successfully completed funding rounds, including a seed round in 2022 and participation in the Wayra - Open Future accelerator.

Keywords: EdTech, vocational guidance, psychometric assessment, generative AI, student profiling, career counseling, educational technology, SaaS, B2B, academic advising, student development, artificial intelligence in education, personality assessment, skills evaluation, higher education guidance, Latin America, Spain, tutorial action plan, student retention, dropout prevention

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