Grexa

Grexa provides an autonomous AI-powered marketing platform specifically designed for small businesses in India. The company was founded by Ashutosh Kumar, Ayush Varshney, Narendra Agrawal, and Arpit Jain, who were also the founders of Testbook.com, an ed-tech platform they scaled to a significant annual recurring revenue before it was acquired. This founding team, composed of IIT alumni, brings experience in building high-growth digital ventures to their new enterprise. Grexa aims to address the marketing challenges faced by small businesses, such as a lack of technical skills and the high cost of marketing agencies. The platform is engineered to function as an all-in-one, fully autonomous system that manages a business's entire marketing funnel. It utilizes intelligent algorithms to identify effective keywords and strategies for various business types and geographical locations. Key features include lead generation from Google, lead conversion, driving repeat business through customer engagement, and providing 24/7 automated service. The business model is based on providing this comprehensive marketing solution to deliver measurable revenue growth for small enterprises, positioning itself as a reliable growth partner. Keywords: AI marketing, small business, lead generation, automated marketing, customer engagement, digital marketing, SaaS, B2B marketing, growth platform, Indian market