Greentech Media

Greentech Media

The leading information services provider on the global energy transformation.

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$40.0m

Valuation: $40.0m

Acquisition
Total Funding000k
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Founded in 2007 by Scott Clavenna and Rick Thompson, Greentech Media established itself as a pivotal source of integrated research, news, and events covering the global electricity and renewable energy sector. Clavenna, with a background in technology market research, and Thompson, a seasoned media executive, identified a critical need for high-quality business intelligence as the clean energy industry began its rapid expansion. Their combined expertise allowed the company to effectively serve a client base that included technology vendors, project developers, financiers, and policymakers who required in-depth analysis to navigate the complexities of the green technology market. The firm's business model was multifaceted, generating revenue through subscriptions to its GTM Research division, which provided detailed market analysis, data, and forecasts. Further income was derived from industry-specific conferences and events that brought together key stakeholders, as well as online media and advertising on its widely read news platform.

Greentech Media's core offering was its comprehensive coverage of the solar power industry and the modernization of the electrical grid, often referred to as the smart grid. Its team of journalists and analysts produced daily news, in-depth articles, and reports that were highly regarded for their data-driven insights. This content delved into topics such as solar financing, grid-edge technologies, energy storage, and market trends, providing subscribers with actionable intelligence. A significant milestone in the company's trajectory was its acquisition by Wood Mackenzie in July 2016, a move that integrated Greentech Media's specialized focus into a larger global natural resources consultancy. Although Wood Mackenzie announced the sunsetting of the Greentech Media brand in early 2021 to consolidate its energy transition coverage, the platform's influence and archival content remain a testament to its significant role in chronicling and analyzing the clean energy transition.

Keywords: renewable energy news, solar market research, clean technology analysis, energy storage intelligence, smart grid reporting, energy transition data, cleantech media, electricity sector events, GTM Research, energy policy analysis

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