Grain Discovery

Grain Discovery offers a blockchain-based platform designed to enhance transparency and efficiency in the agricultural supply chain. The company, founded in 2018 by Rory O'Mara, focuses on connecting farmers directly with buyers, streamlining the process of selling and tracing grain. Rory O'Mara brings a background in both finance and farming, having previously worked at a global asset management firm and grown up on a cash crop farm. This blend of experience informed the creation of a platform aimed at solving key issues faced by farmers, such as lack of market transparency and payment security.

The platform provides a digital marketplace where farmers can list their grain for sale, and buyers can bid on it, ensuring fair market value. It also incorporates a traceability feature that records the journey of the grain from farm to end-user on a secure blockchain ledger. This addresses the growing consumer demand for provenance and sustainability information. The business model appears to be transaction-based, likely taking a fee for trades conducted on the platform, and potentially offering subscription services for its traceability and data tools. Grain Discovery primarily serves farmers, grain elevators, and buyers within the agricultural commodities market.

Keywords: agricultural technology, blockchain, commodity trading, supply chain, traceability, agtech, marketplace, grain, farming, provenance