Gozaik

Gozaik

Making careers being announced on Twitter to be searchable & allowing employers to engage..

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Gozaik LLC operated as a specialized technology firm focused on the social recruiting sector, with its headquarters in Boston and an office in Woburn, Massachusetts. The company was founded in 2012 by Joe Budzienski and Venkat Janapareddy. Budzienski, who held a BS in Business Administration and Management from Pace University, drew on his background to address the burgeoning social media job market. The venture was established to capitalize on the increasing trend of job postings on social platforms like Twitter.

The core of Gozaik's business was a platform designed to aggregate and structure job announcements made on Twitter, making them easily searchable for job seekers and professionals. For employers and recruiters, the service offered tools to create and distribute targeted, short-form job announcements suitable for Twitter's format, using hashtags to reach relevant talent pools. For job seekers, Gozaik provided a unique profile creation tool that functioned as a multimedia résumé. This allowed users to showcase their experience through a mosaic-like page featuring videos, photos, presentations, and social media accounts, offering a richer, more dynamic alternative to a traditional CV. The business model aimed to provide a structured, searchable universe for the high volume of daily job posts on Twitter, essentially at no cost to employers compared to traditional job boards.

A significant milestone in the company's history occurred in February 2014, when it was acquired by Monster Worldwide, the global employment solutions company. The acquisition, for an undisclosed sum, was part of Monster's larger strategy to integrate social recruiting technologies into its core services and expand its ability to connect candidates with opportunities. Following the acquisition, Gozaik's technology was slated for integration into Monster's Career Ad Network to enhance its social media targeting capabilities. Joe Budzienski transitioned to a role at Monster as vice president of product and technology, leading initiatives for new social recruiting products.

Keywords: Gozaik, social recruiting, talent acquisition, Twitter jobs, job aggregation, social media recruiting, Joe Budzienski, Venkat Janapareddy, Monster Worldwide acquisition, recruitment technology, social job search, digital resume, HR tech, social profile, job distribution, hashtag recruiting, Boston startup

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