Golden Bytes

Established in 1999 and headquartered in The Hague, Netherlands, Golden Bytes B.V. carved out a niche as an early entrant in the European mobile services market. The company specialized in the development, implementation, and operation of interactive mobile services, with a core focus on text messaging and Interactive Voice Response (IVR) technologies. Its service portfolio included SMS Gateway services, IVR solutions, data-routing, and on-screen graphic solutions, also known as GFX software. The business model centered on providing these interactive communication tools and consulting services to other businesses, enabling them to engage with their end-users via mobile channels. Key clients likely included media companies, brands, and enterprises seeking to leverage mobile for communication, marketing, or content delivery. On February 28, 2011, Golden Bytes was acquired by the Mobile Interactive Group (MIG) as part of MIG's strategy to expand its global footprint into Europe. The acquisition was funded through existing reserves for an undisclosed amount. Following the acquisition, Golden Bytes was to be integrated into the MIG brand, giving its existing client base access to MIG's broader suite of digital services, which included mobile marketing, application development, and mCommerce solutions. Prior to the acquisition, the company had received investment from Waterland Private Equity Investments.

Keywords: SMS Gateway, IVR services, mobile services, data-routing, GFX software, text messaging solutions, interactive mobile services, mobile marketing, Mobile Interactive Group, European mobile services, mCommerce, telecommunications software, interactive communication, mobile technology, B2B mobile solutions, SMS consulting, corporate communication tools, mobile engagement