Flaus
Eco-friendly electric flosser with compostable heads and smart LEDs for easy, effective oral care.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor investor investor investor investor investor investor investor | €0.0 | round |
| investor | €0.0 | round | |
* | $2.0m | Seed | |
| Total Funding | 000k | ||
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Flaus, accessible at goflaus.com, is a pioneering startup in the oral hygiene market, offering the world's first eco-friendly, electric flosser. This innovative product aims to make flossing as quick and easy as brushing your teeth, addressing a common pain point for many individuals who find traditional flossing cumbersome and unpleasant.
Flaus primarily serves health-conscious consumers who are looking for effective and sustainable oral care solutions. The company operates in the health and wellness sector, with a particular focus on wearables and personal care devices. Their target market includes individuals who prioritize both dental hygiene and environmental sustainability.
The business model of Flaus revolves around direct-to-consumer sales through their website and crowdfunding platforms. They have successfully leveraged crowdfunding to validate their product and secure initial funding, achieving full funding in under three hours and ranking in the top 1% of Indiegogo campaigns ever. This approach not only provides capital but also builds a community of early adopters and brand advocates.
Flaus generates revenue through the sale of its electric flossers and related accessories. The product features include up to 8,000 sonic vibrations per minute, waterproof design (IP67 rating), refillable compostable floss heads, smart LEDs to track daily progress, and a one-month battery life. The ergonomic aluminum handle and magnetic mirror mount add to the user-friendly design. Additionally, Flaus offers subscription services for updates and exclusive offers, fostering customer loyalty and recurring revenue.
In summary, Flaus is revolutionizing oral care with its eco-friendly, electric flosser, targeting health-conscious and environmentally aware consumers. The company stands out with its innovative product design, successful crowdfunding campaigns, and commitment to sustainability.
Keywords: eco-friendly, electric flosser, oral hygiene, health-conscious, sustainable, crowdfunding, sonic vibrations, compostable, ergonomic, wellness.