GlobeIn

GlobeIn operates as an online marketplace and subscription box service with a foundational mission to combat global poverty by creating jobs and ensuring fair wages for artisans worldwide. The company was conceptualized in 2011 and officially launched in March 2013 by co-founders Vladimir Ermakov, Anastasia Miron, and David Gorodyansky. Ermakov, the CEO, has a background in robotics and software engineering, holding a Master's degree from Carnegie Mellon University. Miron, born in Moldova and raised in Italy, was inspired by her resourceful grandmother and her desire to provide a global platform for vulnerable artisans, a passion that led her to help artists in Mexico sell their goods online. Gorodyansky, a Silicon Valley entrepreneur and co-founder of AnchorFree, serves as GlobeIn's chairman and is an active angel investor in socially-conscious startups.

The business connects conscious consumers with handcrafted, ethically sourced products from over 50 countries. Its primary revenue stream is generated through a monthly subscription service for its Artisan Box. Subscribers receive a curated collection of 4-5 handmade items valued between $70 and $150, centered around a monthly theme. Pricing is tiered, with costs per box decreasing for longer-term commitments, such as 3, 6, or 12-month plans. In addition to subscriptions, customers can purchase individual products from the online shop, which features a wide array of goods including jewelry, home decor, and kitchenware. A "Maven Membership" is also offered, providing perks like early access and discounted prices without the monthly box commitment.

GlobeIn's business model is built on establishing direct, long-term partnerships with artisans, providing them with stable income and access to a global market they would otherwise be unable to reach. The company became a member of the Fair Trade Federation, underscoring its commitment to ethical practices. This model not only delivers unique, story-rich products to customers but also makes a tangible impact, with the company having invested millions directly into artisan communities. Each box includes a booklet detailing the stories of the artisans who created the items, fostering a connection between the maker and the consumer. The company handles logistics and takes a commission of 5% to 25% on products sold through its marketplace, with the higher percentage applied when GlobeIn manages an artisan's online store.

Keywords: artisan marketplace, fair trade, subscription box, social enterprise, handmade goods, ethical sourcing, global crafts, economic empowerment, poverty alleviation, conscious consumerism, e-commerce, artisan support, handcrafted home decor, sustainable development, job creation, direct trade, curated goods, artisan stories, impact investing, social business, Vladimir Ermakov, Anastasia Miron, David Gorodyansky, artisan jewelry, global marketplace, fair wages, ethical business