Glass & Marker
Creative video agency providing video production and creative strategy services.
| Date | Investors | Amount | Round |
|---|---|---|---|
| N/A | $60.0k | Angel | |
| Total Funding | 000k | ||
Glass & Marker, founded in 2011 in Oakland, California, operates as a creative video agency that produces original content for a global client base of ambitious and influential brands. The firm was established by individuals who, after experience in the Hollywood studio system, sought an environment with more creative freedom. They identified an opportunity in advertising to produce high-caliber work with smaller, more agile teams.
The company's business model is centered on providing comprehensive video production services, functioning as a collaborative partner to its clients. Revenue is generated by creating a wide array of visual content tailored to specific business objectives. This includes investor-focused content for events like IPOs, product launch videos, broadcast advertisements, customer testimonials, and content for social media and digital conferences. The agency manages the entire creative process, from initial brainstorming and storyboarding to filming, production, and final editing. Their approach emphasizes storytelling and leveraging technology to enhance the narrative, rather than just creating visually appealing images.
Glass & Marker serves a diverse client portfolio that includes prominent names such as Roblox, Poshmark, Zoom, Casper, and Slack. The firm has developed a particular proficiency in creating videos for companies undergoing major financial events, like IPOs, with clients like ZoomInfo and Vroom praising their role in investor communications. The agency operates on a project basis, assembling a custom team with specific skill sets from its network for each project to ensure the best possible outcome. This flexible structure allows them to solve client problems through targeted, impactful visual content.
Keywords: creative video agency, original content production, brand storytelling, corporate video, investor content, IPO video, product launch video, broadcast advertising, customer stories, social media content, digital conference video, video production services, project leadership, Oakland creative agency, B2B video marketing, brand films, commercial production, video editing, storyboarding, content strategy