GetGreenline

GetGreenline operates as a specialized provider of point-of-sale (POS) and retail infrastructure software tailored for the Canadian cannabis market. The company was established in Vancouver in 2018 by co-founders Albert Kim and Calvin Ho. Kim, who serves as CEO, developed an interest in the cannabis industry around the time of its legalization in Canada, leveraging his computer science background from the University of British Columbia. Ho, the COO, brought experience in architectural drafting and a degree in geography to the venture. The high school friends initially created POS software for a couple of local cannabis stores before officially launching Greenline.

The company's core business revolves around its software-as-a-service (SaaS) model, providing a platform that addresses the specific needs of cannabis retailers, from single independent stores to large multi-location chains. Greenline generates revenue through monthly or annual subscription fees for its software packages. Its primary function is to ensure retailers remain compliant with Canada's stringent, province-specific cannabis regulations by automating the tracking of inventory and sales data required for government reporting. This focus on compliance provides peace of mind for retailers, who could otherwise face significant fines or loss of license.

The Greenline platform is a comprehensive suite of tools designed to streamline retail operations. It includes a user-friendly POS system for iOS, Android, and web platforms, which handles in-store transactions and integrates payment processing through BLAZEPAY. A key feature is its robust inventory management system, which tracks cannabis-specific details like cannabinoid levels, product expiry dates, and conversions for items like pre-rolls. The platform also offers a centralized dashboard for managing multiple store locations, integrated loyalty programs to enhance customer retention, and an e-commerce solution, BLAZE ECOM, for online sales. In May 2022, Greenline was acquired by BLAZE Solutions, a U.S.-based cannabis technology company. This strategic acquisition allowed BLAZE to enter the federally regulated Canadian market, with Greenline becoming its Canadian division while retaining its leadership and team.

Keywords: cannabis POS, Canadian cannabis retail, retail compliance software, inventory management, point of sale system, Albert Kim, Calvin Ho, BLAZE Solutions, dispensary software, cannabis technology, SaaS, retail operations, e-commerce cannabis, multi-store retail, loyalty program, payment processing, BLAZEPAY, BLAZE ECOM, Canadian market, compliance reporting