GeoIQ.io

GeoIQ, legally known as Quantduo Technologies Private Limited, is a location intelligence platform headquartered in Bengaluru, India. Founded in 2018 by Devashish Fuloria, Ankita Thakur, and Tusheet Shrivastava, the company provides businesses with granular, real-world data to inform strategic decisions. Fuloria, the CEO, previously founded ZeLadder and worked at ESPNCricinfo. Shrivastava, the CTO, brings over a decade of data science experience from roles at OnlineTyari and Shine.com. Thakur, a co-founder, also has a strong background in data science.

The company operates on a B2B model, catering to a diverse client base that includes sectors like retail, fintech, e-commerce, insurance, and adtech. Its core offering is a technology platform that transforms location data into actionable insights, viewable as consumable layers on maps. By processing information from over 600 sources, including government data, public datasets, and satellite imagery, GeoIQ generates intelligence for over 2,000 attributes. This enables clients such as Lenskart, Big Basket, Swiggy, and CultFit to optimize physical expansion, predict revenue, analyze customer behavior, and mitigate risk.

GeoIQ's platform creates detailed 100m x 100m geospatial grids, using proprietary algorithms to predict user behavior, affluence, and business potential at a hyperlocal level. For instance, the company assists retail clients in site selection by identifying profitable markets and providing a deep analysis of the trade area, including the presence of target demographics and competing brands. In the fintech and insurance sectors, its intelligence is used for customer profiling, risk assessment, and fraud prediction based on a user's address. The services are delivered via ready-to-plug-in APIs, allowing for rapid integration into client systems. The company has successfully raised a total of $3.35 million over six seed funding rounds from investors including Lenskart, 9Unicorns, Inflection Point Ventures, and Ecosystem Ventures.

Keywords: location intelligence, geospatial analytics, B2B data services, market analysis, site selection, consumer insights, risk prediction, hyperlocal data, revenue forecasting, retail expansion, fintech solutions, e-commerce intelligence, data enrichment, predictive modeling, customer segmentation, fraud detection, geospatial grids, address verification, real-world data, location AI, business intelligence, market potential