Genero

Genero

Genero is a video production marketplace, bringing together a global community of 350,000 filmmakers to the world's leading brands, big and small, via an end to end cloud software platform.

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AUD5.0m

Early VC
Total Funding000k
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Genero operates as a global production solution specializing in B2B content marketing. The company serves a diverse range of high-profile clients, including major brands like Coca Cola, Airbnb, Amazon, and Google. Genero's core business involves creating high-quality, scalable video ads and creative content tailored to the specific needs of each client. The company operates in the digital marketing and advertising industry, focusing on content production for various platforms, including Meta and YouTube. Genero's business model revolves around a streamlined process where clients post their briefs, receive detailed creative proposals, and select the best treatment for production. This approach ensures agility and efficiency in delivering customized marketing solutions. Revenue is generated through service fees charged for content creation and production services. The company leverages a collaborative network of creators to drive brand and performance results, uncovering and producing stories about emerging subcultures across the globe.

Keywords: B2B content marketing, video ads, creative content, digital marketing, scalable production, high-profile clients, collaborative network, brand performance, content creation, global reach.

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