Gemie

Gemie operates as a metaverse platform and premium non-fungible token (NFT) marketplace with a specific focus on the Asian entertainment sector and its fan culture. The company was founded in 2021 by John Fung and another co-founder known as $hine, with its headquarters located in Hong Kong. John Fung brings over a decade of experience as an entertainer with a background in stage and TV performances, which informs the company's direction. This experience provides Gemie with an understanding of Asian pop culture and the specific needs of consumers in the region.

The firm's core business revolves around connecting A-list celebrities and intellectual property holders in Asia with their fanbases through immersive virtual experiences. In February 2022, Gemie secured $3.8 million in a seed funding round led by Shima Capital, Infinity Ventures Crypto, and NGC Ventures, among other investors. This capital was allocated to accelerate the development of its marketplace and entertainment-themed metaverse. Gemie's business model generates revenue through the sale of licensed digital collectibles and NFTs in its official store and secondary marketplace. The platform offers a direct channel for fans to support creators, as all transactions are recorded on the blockchain to verify ownership.

Gemie provides a virtual world where users can interact with celebrities, attend events, and engage with fan communities. The platform consists of a central Gemie Planet, which hosts key features like customizable user rooms, a town square, concert halls, and an NFT marketplace, surrounded by smaller planets dedicated to individual celebrities or fan clubs. Fans can purchase utility-focused NFTs that grant exclusive online and offline perks, such as access to virtual concerts, movie premieres, meet-and-greets, and discounts on tickets. These digital assets can also be wearables for avatars, collectibles, or room decorations. A key feature is the ability for users to create and sell their own fan art as NFTs. The company has established partnerships with artist management firms and has onboarded K-Pop groups like P1Harmony and Cherry Bullet. Keywords: celebrity metaverse, NFT marketplace, Asian entertainment, fan engagement, virtual events, digital collectibles, John Fung, K-pop NFTs, virtual worlds, fan culture, Web3 entertainment, utility NFTs, virtual concerts, fan art NFTs, P1Harmony, Cherry Bullet, Shima Capital, avatar wearables, immersive fan experience, creator economy, blockchain entertainment