Freska

Freska was founded in 2015 by a group of entrepreneurs including Petteri Marviala and Esa Vuolas. The company emerged with a clear mission: to revolutionize the home cleaning industry in the Nordics by providing reliable and high-quality cleaning services through an easy-to-use online platform.

From its inception, Freska focused on creating real jobs and opportunities for cleaners, aiming to be the number one workplace for them. This commitment to both service quality and employee satisfaction quickly set Freska apart in the competitive market.

In its journey, Freska achieved significant milestones, including a major funding round where it raised EUR 2 million to expand its market leadership in the Nordic region. This funding was pivotal in supporting Freska's growth and enabling it to scale its operations across Finland, Sweden, and Norway.

Freska's business model, which combines technology with traditional cleaning services, allowed it to disrupt the market effectively. By offering a seamless booking experience and maintaining high service standards, Freska attracted a loyal customer base and became a leading player in the on-demand home cleaning space.

Today, Freska continues to thrive, driven by its founding principles and a commitment to sustainable business practices. The company's journey reflects the power of innovation and dedication in transforming a traditional industry.