Fresh People
Fresh drives the leading companies of tomorrow by scaling their people management and building impactful teams today.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
* | N/A | - | |
| Total Funding | 000k | ||
| USD | 2022 | 2023 |
|---|---|---|
| Revenues | 0000 | 0000 |
| % growth | - | 20 % |
| EBITDA | 0000 | 0000 |
| Profit | 0000 | 0000 |
| EV | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 |
Source: Dealroom estimates
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Fresh People, founded in 2021 by CEO Jose J. Burgos and Co-founder Laura León, operates as a human capital services firm based in Valencia, Spain. The venture was inspired by Burgos's grandfather, one of Spain's first human resources directors, instilling a vision to transcend traditional employer-employee relationships. This background fuels the company's mission to embed people management at the core of innovative companies through technology.
The company offers a blend of people management services and proprietary software to help organizations, particularly those in rapid growth phases, build high-performance cultures. It targets clients like Acciona, Seat:Code, and Inditex, focusing on transforming their talent strategies to support agile and scalable expansion. The business model combines consultancy with a technology-driven approach, integrating artificial intelligence into the entire talent management lifecycle. This includes everything from aligning objectives and providing feedback to team development, aiming to make HR processes more efficient.
A key product is the 'Talent Booster,' which equips managers with tools and methodologies to foster team development. This system is complemented by 'Fresh Copilot,' a virtual AI assistant integrated into platforms like Slack and Teams. This assistant provides real-time, personalized advice to managers based on the company's specific values and development plans. The firm's methodology is structured around three pillars: BUILD, to create a framework for efficiency and talent development; IMPACT, to guide teams with practical tools; and SCALE, to provide HR and managers the means to turn people management into a strategic advantage.
The firm has garnered recognition for its approach, with CEO Jose J. Burgos being named to Forbes Spain's 30 under 30 list. Supported by investors and accelerators such as Lanzadera, Endeavor Miami, and SantanderX, Fresh People was also noted in 2024 as a highly innovative HR startup in Spain. Keywords: HR Tech, people management, talent management, AI in HR, human capital services, leadership development, high-performance culture, organizational development, employee development, HR software, people analytics, employee engagement, HR consulting, scale-up HR, corporate culture, manager training, AI HR assistant, Talent Booster, Fresh Copilot, performance management