Fitfun
Social gaming platform for fashion and entertainment.
| Date | Investors | Amount | Round |
|---|---|---|---|
| investor | €0.0 | round | |
| investor | €0.0 | round | |
$3.0m | Series B | ||
| Total Funding | 000k | ||
Suzhou Yidong Feifan Network Technology Co., Ltd., operating as Fitfun, is a game development company established in July 2013 by Pan Wei. The firm specializes in the research, development, and distribution of fashion, entertainment, and social games. The team has nearly a decade of experience in developing and operating games targeted toward a female audience.
Fitfun's portfolio includes titles such as "Audition Dance" and the self-developed game "Dance Street." The company is also developing "National Music Dance" and "Heartbeat Project," which are described as games focusing on female dress-up, social interaction, music, dance, and character development. Over the years, Fitfun has secured multiple rounds of funding, including a 9 million RMB Series A from Early Bird Fund in December 2014, and strategic investments from Huace Film & TV in August 2016 (20 million RMB), Saturday Shoes in December 2016, and Yixia Technology in July 2018.
Keywords: mobile games, social gaming, fashion games, entertainment games, game development, online gaming, dance games, dress-up games, female-oriented games, Suzhou Yidong Feifan Network Technology