Fitatu (VITALIA)
Founder of online calorie counter.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor investor | €0.0 | round |
| N/A | €800k Valuation: €4.0m | Late VC | |
| Total Funding | 000k | ||
| EUR | 2017 | 2018 | 2019 | 2020 | 2021 | 2022 | 2023 |
|---|---|---|---|---|---|---|---|
| Revenues | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 |
| % growth | 232 % | 12 % | 7 % | 2 % | 5 % | - | 16 % |
| EBITDA | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 |
| % EBITDA margin | 5 % | 3 % | 5 % | 3 % | 5 % | - | - |
| Profit | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 |
| % profit margin | 4 % | 2 % | 3 % | 2 % | 4 % | - | - |
| EV | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 |
| EV / revenue | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| EV / EBITDA | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x | 00.0x |
| R&D budget | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 | 0000 |
Source: Company filings or news article, Dealroom estimates
Related Content
Fitatu is a comprehensive diet and fitness application designed to help users achieve their health goals, whether it's losing weight, gaining muscle mass, or maintaining a healthy lifestyle. The app serves a diverse range of clients, including individuals seeking personalized nutrition plans, fitness enthusiasts, and those with specific dietary needs such as keto, gluten-free, or high-protein diets. Operating in the health and wellness market, Fitatu leverages advanced AI technology to provide the fastest and most convenient way to log meals and products, outperforming other applications in terms of ease and speed.
The business model is primarily freemium, offering a free version with essential features and a premium subscription for advanced functionalities. Revenue is generated through these premium subscriptions, which provide users with additional benefits such as detailed recipe databases, animated fasting counters, and automated water consumption monitoring. Fitatu also includes features like a bowel movement diary, physical activity tracking, and the ability to schedule multiple meals per day.
Fitatu's market strategy focuses on providing a user-friendly experience with automated calculations of calorie objectives and macronutrient proportions, making it easier for users to adhere to their dietary goals. The app also includes menus from popular restaurant chains, allowing users to make informed choices even when dining out.
Keywords: diet app, fitness app, meal plans, fasting schedules, calorie tracking, AI technology, personalized nutrition, health goals, premium subscription, wellness market.