Fayre.com is a dynamic startup operating at the intersection of the NFT (Non-Fungible Token) marketplace and fan engagement. It serves brands looking to leverage Web3 technology—a new internet model based on blockchain—to enhance their customer interaction and loyalty programs. Fayre's primary clients are brands aiming to engage their audience through innovative digital assets and experiences.

The company operates in the burgeoning Web3 market, which focuses on decentralized applications and blockchain technologies. Fayre's business model revolves around offering a suite of SaaS (Software as a Service) tools designed to help brands launch and manage their Web3 engagement programs. These tools include an NFT marketplace, P2P (peer-to-peer) swaps, generative minting, whitelisting, airdrops, and more.

Fayre makes money through its membership model and transaction fees. There are two types of memberships: Standard and Premium. Standard members pay gas fees (transaction costs on the blockchain) on P2P swaps and a 0.5% fee on swap listing transactions. Premium members enjoy unlimited trades and only pay gas fees. Membership can be obtained by holding the FAYRE token or purchasing a FayreCard NFT.

Additionally, Fayre offers a unique tool called GenieMint, which allows brands to mint NFT collections directly from AI. This feature supports various minting methods, including direct wallet minting and storefront sales. Fayre also supports multiple blockchain protocols, including Ethereum, Polygon, and Binance Smart Chain, making it a versatile platform for deploying NFT collections.

In summary, Fayre.com is a comprehensive platform that combines an NFT marketplace with advanced brand engagement tools, catering to brands looking to innovate in the Web3 space.

Keywords: NFT marketplace, Web3, brand engagement, SaaS tools, P2P swaps, generative minting, whitelisting, airdrops, FAYRE token, GenieMint.