Fatsoma

Fatsoma

Get tickets for your favourite events.

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DateInvestorsAmountRound
-investor

€0.0

round
investor

€0.0

round
N/A

€0.0

round

£374k

Seed
Total Funding000k

Financials

Estimates*

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Revenues, earnings & profits over time
USD201820192020202120222023
Revenues000000000000000000000000
% growth-5 %--2 %2 %
EBITDA000000000000000000000000
Profit000000000000000000000000
EV000000000000000000000000
EV / revenue00.0x00.0x00.0x00.0x00.0x00.0x
EV / EBITDA00.0x00.0x00.0x00.0x00.0x00.0x
R&D budget000000000000000000000000

Source: Dealroom estimates

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More about Fatsoma
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Fatsoma operates as an online, social ticketing platform, providing event organizers with a comprehensive solution for ticket sales and promotion. Founded in Manchester, UK, in 2005 by university friends Ben Taylor, Paul Stacey, and Chris Pearson, the company initially focused on the student events market. It has since expanded to serve a broader demographic, including university graduates and mainstream events, and operates in several countries, including Canada, Australia, and the US.

The company's business model is centered on a commission-based revenue stream, primarily charging a booking fee on the tickets sold through its platform. Event organizers are not charged a flat or monthly fee, which aligns the company's success with the promoter's ability to sell tickets. Fatsoma also generates revenue from additional services like event promotion through email marketing, social media, and targeted advertising, as well as an order processing fee charged to the customer. The platform offers different tiers of service, including a free-to-use 'Ticketing' system with a 10% fee per ticket, a 'Professional' service with added features for a monthly fee, and a customizable 'Enterprise' solution for large-scale organizers wanting their own branded ecosystem.

Fatsoma provides event promoters with tools to manage online ticket sales, collect customer data, and increase the online visibility of their events via social media. A key feature is the ability for organizers to build a following for their brand, allowing them to market directly to an engaged audience. The platform also facilitates a network of representatives who can promote events and earn commissions, creating a viral marketing effect. For attendees, Fatsoma serves as a discovery tool for finding local events. For organizers, the accompanying app enables efficient check-in through barcode scanning on smartphones, provides real-time attendance tracking, and allows for manual guest lookup. This software-based scanning solution was developed to be a cost-effective alternative to expensive dedicated hardware.

Over the years, Fatsoma has secured several rounds of funding to fuel its growth and technological development. Notably, the company received investment from The North West Fund for Digital & Creative and attracted Chris Allen, co-founder of LateRooms.com, who joined as chairman and also invested personally. In 2015, a significant loan was used to build a completely new version of the platform, referred to as Fatsoma V2.

Keywords: event ticketing, online ticketing platform, social ticketing, event promotion, ticket sales, event marketing, event management software, booking fees, festival tickets, nightlife events, student events, event discovery, mobile ticketing, barcode scanning check-in, event promoter tools, rep network, commission sales, direct-to-fan marketing, Manchester UK startup, Ben Taylor, Paul Stacey, Chris Pearson

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