Farmo
Remote farm monitoring sensors for agricultural efficiency.
| Date | Investors | Amount | Round |
|---|---|---|---|
N/A | Seed | ||
| Total Funding | 000k | ||
Farmo is an Australian agricultural technology company that designs and develops Internet of Things (IoT) sensors to solve practical farm problems. It was founded in February 2019 by Nick Seymour, who was inspired to create water monitoring solutions after witnessing livestock in distress due to water scarcity on his family's farm. To address this, he invented the "Water Rat," a sensor that can be thrown into a water trough and sends an alert when the water level is low.
The company's genesis involved a collaboration between Seymour and his nephew, Kevin Ngo, a software engineer specializing in cloud storage and data security. Seymour designed the hardware, and Ngo developed the software to connect the devices to the cloud, forming the foundation of Farmo. The company's product line has since expanded from the initial Water Rat and a gate sensor to a broader ecosystem of farm management tools.
Farmo provides a range of sensors for remote monitoring of water, soil, weather, fences, and security. Specific products include tank level monitors, soil moisture and temperature sensors, weather stations, electric fence sensors, and remote pump controls. These devices utilize LoRaWAN and NB-IoT communication technologies to transmit data to a single, customizable dashboard accessible via a mobile app. The system is designed to send real-time alerts to farmers' phones, enabling them to take action when issues are detected without constant manual checks. The business model is based on selling the sensor hardware and a monthly subscription plan per device, which includes app access, user accounts, and a set number of SMS alerts.
The company targets Australian farmers and producers, aiming to provide affordable, reliable, and easy-to-install technology. Farmo emphasizes that the customer retains ownership of all data. While initially focused on solving personal farm challenges, Farmo is now seeking investment to scale its operations and expand its impact globally.
Keywords: agricultural technology, remote monitoring, IoT sensors, farm management, water monitoring, soil sensors, agtech, smart farming, livestock management, LoRaWAN, NB-IoT, Water Rat, precision agriculture, farm automation, water level sensor, electric fence monitor, remote pump control, farm data, sustainable agriculture, farmer tools