Farmable

Farmable, founded in 2018, is a Norwegian AgriTech company providing a farm management software solution headquartered in Oslo. The company's inception traces back to the personal experiences of CEO and Co-founder Lars Petter Blikom, who, after taking over a family farm in 2014, identified a significant gap in the market for digital tools to manage farm operations. This firsthand frustration with the lack of adequate software for documenting and managing a transition to a fruit and berry farm led to the development of internal systems, which eventually evolved into the globally scalable product that is Farmable. Blikom's background includes driving digital transformation since 2004, a Master's in Marine Technology, and leading the data analytics platform Veracity at DNV GL before venturing into AgriTech.

The business offers a mobile-first platform designed to simplify farm record-keeping and operational management, specifically for fruit, nut, and vegetable producers. Farmable operates on a Software-as-a-Service (SaaS) model, generating revenue through tiered subscriptions. It provides a free version that allows users to create a digital map of their fields, track a limited number of jobs, and generate audit-ready spray and fertilizer reports. The paid "Pro" version unlocks unlimited job tracking, detailed spray and fertilizer logs, product inventory management, and integration with weather stations. For larger agricultural businesses, cooperatives, and advisory services, Farmable offers a "Multi-farm" enterprise solution with a dedicated dashboard for managing and aggregating data from multiple farms.

The core of the service is a digital twin of the farm, where all activities—from planning and assigning tasks to crop treatment and harvest records—are linked to a visual map. Users can record detailed data for spraying, fertilization, and harvesting, which simplifies compliance with standards like GlobalG.A.P. The platform's features include a spray tank calculator, GPS tracking of field activities, and tools for noting crop observations like pests and diseases. More advanced functionalities employ AI to offer crop health insights and yield forecasts, assisting growers in making timely decisions. The system is designed for collaboration, allowing farm managers to invite team members and control data access, ensuring all operational data is centralized and readily available for analysis and reporting.

Keywords: farm management software, AgriTech, orchard management, vineyard management, digital farming, precision agriculture, crop management, harvest tracking, spray log, farm record keeping, GlobalG.A.P. compliance, SaaS, mobile farming app, AI in agriculture, farm mapping, agricultural data management, fruit farming, vegetable farming, horticulture technology, farm operations