Fanki (Bitsports)
Financial technology platform for Latin American sports organizations.
| Date | Investors | Amount | Round |
|---|---|---|---|
| - | investor | €0.0 | round |
* | $6.0m | Seed | |
| Total Funding | 000k | ||
Fanki, formerly known as BitSports, is a Colombian financial technology company that provides digital solutions to sports teams, leagues, and organizations in Latin America. The company was founded by CEO Tatiana Fontalvo. In June 2023, Fanki announced it had secured over $6 million in a seed funding round led by Broom Ventures and Tenacity Ventures, with participation from other investors including Maraton Capitals and partners from Rappi, Frubana, and Truora.
The company's platform aims to create new revenue streams for sports entities and enhance fan engagement. For sports organizations, Fanki offers tools to manage finances, process payments, and reduce costs and fraud by eliminating intermediaries. For fans, the app and website provide a centralized point of access to interact with their favorite teams and athletes, purchase products and services, and participate in loyalty programs. The platform also offers features like personalized credit cards.
Fanki's business model addresses the technological limitations within the traditional Latin American sports industry, focusing on upgrading financial systems and operational efficiency. By digitizing the fan experience and club operations, Fanki helps organizations build stronger relationships with their fanbase and unlock new revenue potential. The company has established strategic partnerships with sports entities such as Club América, Celaya F.C., and the World Boxing Council.
Keywords: sports fintech, fan engagement, financial solutions, digital platform, Latin America sports, revenue generation, payment processing, sports organizations, loyalty programs, sports technology, ticketing system, Club America, Celaya F.C., World Boxing Council, Tatiana Fontalvo, Broom Ventures, Tenacity Ventures, Maraton Capitals