Experient

Experient operates as a comprehensive event management company, providing services for associations, trade shows, corporations, and government entities. The company's history includes its formation from the merger of Conferon, ITS, and ExpoExchange, its renaming from Conferon to Experient in 2006, and its acquisition by Maritz Travel in 2012, after which it became known as Experient: A Maritz Travel Company.

Experient's business model is centered on providing a full suite of event services from conception to completion. This includes meeting and event planning, site sourcing, hotel contract negotiation, registration, housing management, and lead retrieval services. The company serves a diverse client base, managing events of all sizes, from small meetings of 25 people to large conventions with over 100,000 attendees. By managing a significant volume of industry spend and hotel room bookings, the company establishes a strong market position.

The firm's offerings are designed to enhance the event experience for all stakeholders, including attendees, exhibitors, and sponsors. Key service features include leveraging technology for efficient site-selection through platforms like the Cvent Supplier Network, which streamlines the request for proposal (eRFP) and booking process. This approach aims to deliver cost savings, increase revenue, grow attendance, and provide valuable data insights for their clients.

Keywords: event management, meeting planning, trade show services, association events, government conferences, corporate meetings, site selection, hotel sourcing, event registration, housing management, lead retrieval, event logistics, incentive travel, event technology, strategic meetings management