Evolution
Mobile gaming advertising solutions and metaverse experiences.
| Date | Investors | Amount | Round |
|---|---|---|---|
* | N/A | Angel | |
| Total Funding | 000k | ||
Evolution Group provides advertising solutions within the mobile gaming sector and creates immersive brand experiences in the metaverse, specifically on the Roblox platform.
The company's services are centered around connecting brands with gaming audiences. For mobile gaming, they offer rewarded video advertising, where players opt-in to watch a full-screen, unskippable ad to receive an in-game reward, a format designed for high engagement and brand recall. They also provide interstitial display ads and in-game audio advertising that plays while the user continues their game.
In the metaverse, Evolution Group specializes in building custom, interactive brand worlds and gamified experiences within Roblox. This allows brands to engage with Roblox's large user base through experiences like virtual pop-up shops and branded games, moving beyond traditional advertising to immersive storytelling.
Keywords: mobile game advertising, in-game ads, rewarded video ads, metaverse marketing, Roblox brand experiences, immersive advertising, interstitial display ads, in-game audio, digital advertising, brand engagement