eROCKIT

eROCKIT AG is a German electric vehicle manufacturer that has developed a unique category of two-wheeled transportation known as the 'Human Hybrid'. The company produces a pedal-operated electric motorcycle that bridges the gap between a bicycle and a traditional motorcycle. The business model centers on the direct sale of these vehicles to consumers, targeting urban commuters and tech-savvy individuals looking for a sustainable and engaging mode of transport. The company generates revenue through the sale of its electric motorcycles, with a listed price of €12,900 for its 'Made in Germany' models.

The company's history began with early prototypes emerging from Berlin's alternative bicycle scene. eROCKIT Systems GmbH later acquired the brand and rights, with eROCKIT AG being established in 2021 and subsequently taking over 100% of eROCKIT Systems GmbH. This strategic move to a stock corporation (Aktiengesellschaft) was designed to attract investors and facilitate faster growth to meet market demand. A significant milestone was the investment from Indian company Motovolt Mobility Pvt Ltd in March 2023, which injected capital for German production and initiated plans for expansion into the Indian market. The company is led by founder and CEO Andreas Zurwehme, a serial entrepreneur with over three decades of experience in industries like automotive, engineering, and technology, including a decade and a half focused on e-mobility. His diverse background, from machinery to running a large WebTV company, has shaped his vision for disrupting transportation. The management team also includes COO Markus Leder, a veteran of the automotive industry with experience at Pininfarina and in developing the BMW X5 cockpit, and CTO Rowan Smith, who has engineered some of the world's fastest motorcycles at companies like KTM and Suzuki.

The core product is the eROCKIT, a light electric motorcycle (L3e class) that is controlled entirely by pedaling. Unlike a pedelec, there is no direct mechanical power transfer from the pedals to the wheel; instead, pedaling operates a generator that signals the powerful electric motor, multiplying the rider's effort significantly. This creates an intuitive riding experience where pedal speed directly corresponds to vehicle speed, reaching up to 100 km/h. The vehicle features a 16 kW peak power brushless motor, a 6.6-7.5 kWh battery, and a range of 120-130 km. It is built on a lightweight aluminum frame with high-quality components like a customizable fork, belt drive, and charges at a standard household socket. The motorcycle offers three riding modes (Eco, Normal, Sport) and is classified in the 125cc category, requiring an A1 class license in Europe.

Keywords: electric motorcycle, human hybrid, pedal-controlled, urban mobility, e-mobility, German engineering, direct-to-consumer, cleantech, L3e vehicle, sustainable transport