Enter Space

Enterspace VR, established in Stockholm in 2016, operates in the immersive entertainment sector, specifically focusing on location-based virtual reality experiences. The company was founded by a team with diverse backgrounds in media and entertainment, including individuals with experience from the production of the artist Avicii's music. This blend of expertise in music, storytelling, and technology underpins their approach to creating VR content.

The firm develops and operates VR centers where customers can participate in multiplayer, free-roaming virtual reality adventures. Their business model centers on selling tickets for these experiences, targeting both individual consumers and corporate groups looking for team-building activities. The company has established VR centers in several locations, including Stockholm, and has franchising options available, indicating a strategy for expansion. This franchise model allows partners to open their own Enterspace VR centers, utilizing the company's brand, technology, and content.

Enterspace's primary offering is a collection of curated VR adventures. For instance, they have featured experiences based on the popular space simulation game 'Elite Dangerous', allowing players to collaboratively pilot a spaceship. Another notable experience is 'The Raft', a cooperative adventure where players defend their raft against supernatural creatures. These experiences are designed to be social and interactive, differentiating them from solo, at-home VR gaming. The physical setup in their centers includes dedicated rooms equipped with VR headsets, haptic feedback systems, and motion tracking, all designed to heighten the sense of immersion for groups of players.

Keywords: virtual reality, location-based entertainment, immersive experiences, VR gaming, multiplayer VR, entertainment franchise, haptic technology, free-roam VR, corporate events, interactive entertainment