English Ninjas

English Ninjas, founded in 2016 by Alper Cıtak and Ali Servet Eyuboglu, operates as an online education platform connecting individuals with native English-speaking tutors. Based in the United States, the company established a global presence, serving thousands of users in over 150 countries. The core of its business is providing one-on-one, conversational practice through live video and audio chats, accessible via computer or mobile app. This model allows students to improve their pronunciation, grammar, and vocabulary in real-world conversations on a variety of topics.

The company's business model is subscription-based, offering various monthly packages to its users. Revenue is generated from these recurring subscription fees paid by students seeking to enhance their English fluency for business or social contexts. For tutors, the platform offered flexible work arrangements, allowing them to conduct sessions from anywhere in the world. The primary market for its services included a significant student base in Turkey.

Throughout its history, English Ninjas secured approximately $1.55 million in funding over several seed rounds, attracting investors such as Alacrity Turkey, Founders Factory, and TRPE Capital. A significant milestone occurred in November 2021 when the company was acquired by Open English, a major player in the online English-language learning industry. This acquisition was a strategic move for Open English to expand its footprint into the Turkish and broader Middle Eastern markets.

Keywords: online education, English tutoring, language learning, EdTech, subscription service, live video chat, conversational English, native tutors, virtual classroom, language practice, grammar improvement, vocabulary expansion, pronunciation practice, e-learning platform, Open English, Alper Cıtak, Ali Servet Eyuboglu, education technology, online learning, language instruction