Energy Response

Energy Response

Open access aggregator of demand side response (dsr) for all participants in the australian electricity markets (nem.

HQ location
Melbourne, Australia
Launch date
Company register number
104710278
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Total Funding000k
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Enel X North America, formerly known as EnerNOC, operates as a significant player in the energy intelligence and services sector, functioning as a subsidiary of the global utility giant Enel Group. The company's genesis dates back to 2001, when co-founders Tim Healy and David Brewster, while at Dartmouth's Tuck School of Business, conceptualized a business to address peak electricity demand challenges. Healy, with a background influenced by his father's engineering work in clean energy, and Brewster, together developed the idea of creating a "virtual power plant" by aggregating and reducing electricity demand from commercial and industrial customers during grid stress, rather than building new power plants.

The firm's primary business revolves around demand response, a system that incentivizes energy users to curtail their electricity consumption during peak periods to support grid stability. EnerNOC pioneered this model by contracting with commercial, institutional, and industrial customers, using its technology to remotely manage and reduce their power usage when signaled by grid operators. Revenue is generated through recurring payments from grid operators and utilities for this managed capacity, as well as by sharing these incentive payments with participating customers. This model serves a dual purpose: it offers a cost-effective resource for balancing supply and demand for utilities and creates a new revenue stream for businesses.

Following its success in demand response, the company expanded its offerings into a suite of Energy Intelligence Software (EIS) and advisory services. These cloud-based solutions help enterprise clients and utilities optimize their energy consumption through tools for utility bill management, procurement, facility optimization, and project tracking. The business model evolved to include software-as-a-service (SaaS) licenses, allowing utilities to use EnerNOC's platform to manage their own demand response programs. A key operational component is the Network Operations Center (NOC), staffed 24/7/365 to monitor and dispatch the network of distributed energy resources.

A major milestone occurred in 2017 when the Italian utility Enel acquired EnerNOC for approximately $250 million. This acquisition was a strategic move for Enel to expand its advanced energy services and global reach. In 2018, EnerNOC was rebranded to Enel X, integrating its demand response and software solutions into Enel's broader global portfolio of advanced energy services, which now includes energy storage, electric vehicle charging infrastructure, and renewable energy advisory. Under Enel X, the company continues to serve thousands of customers across tens of thousands of sites, managing a significant capacity of demand response resources.

Keywords: demand response, energy intelligence software, energy management, grid stability, virtual power plant, peak demand reduction, utility services, energy optimization, distributed energy resources, Enel X, EnerNOC, Tim Healy, David Brewster, energy procurement, utility bill management, energy advisory, smart grid, load management, energy storage, electricity grid balancing

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