Energic

Energic, a venture-backed company founded in 2016, specializes in driving environmental engagement within organizations through gamification. Headquartered in Lille, France, the company was established by Alexis Delepoulle and Quentin Oustelandt to provide tools for companies, schools, and local authorities to foster ecological transition and corporate social responsibility (CSR) participation. Energic addresses the gap between employees' desire to be involved in sustainability initiatives and their actual engagement, noting that while 70% of employees wish to be more involved, only 15% currently are.

The firm's business model centers on selling customized environmental and social challenges to a diverse client base that includes over 150 companies, 300 schools, and 10 local authorities across France. These challenges are designed to be fun and positive, encouraging participants to reduce their carbon footprint through daily actions. Revenue is generated through these tailored programs, which typically last from one to six months and are supported by a suite of tools including a dedicated mobile and web application, animation programs, and communication kits.

Energic's core offering is a gamified platform that delivers eco-challenges covering topics such as mobility, digital usage, food, energy, and waste. Participants, organized into teams, engage in activities like calculating their individual carbon footprint, completing educational modules, adopting eco-friendly habits, and undertaking collective missions. The platform is more than just an application; it includes personalized support from a community coordinator to ensure smooth deployment and high engagement. At the conclusion of a challenge, a closing ceremony recognizes winning teams, and for each participant registered, Energic donates to an environmental or social association. The company's services aim to not only educate and reduce an organization's carbon footprint but also to enhance employer branding and build a collaborative CSR policy.

Keywords: environmental engagement, gamification, CSR strategy, employee engagement, carbon footprint reduction, sustainability challenges, eco-gestures, corporate social responsibility, cleantech, educational software, gamified sustainability, ecological transition, corporate wellness, team building, environmental awareness