eKomi

eKomi, The Feedback Company, was established in 2008 by Michael Ambros and Gunther Schmidt. Headquartered in Berlin, Germany, the company has positioned itself as a significant player in the transaction-based review and rating market. The foundation of eKomi stems from the founders' recognition of the growing importance of authentic customer feedback in the digital marketplace. Michael Ambros, who serves as the CEO, brings his leadership experience to steer the company's strategic direction.

The firm's core business revolves around providing a SaaS (Software-as-a-Service) platform for collecting, managing, and publishing customer feedback. eKomi serves a diverse client base, ranging from small and medium-sized enterprises (SMEs) to large corporations across various sectors, including e-commerce, insurance, and financial services. Its business model is subscription-based, offering different tiers of service to accommodate the needs of different business sizes. By integrating eKomi's technology, clients can systematically gather reviews and ratings from their customers following a purchase or service interaction. This process helps businesses build trust and credibility with potential consumers.

The platform's primary product is a system that automates the feedback collection process. It offers tools for creating customized review forms and distributing them to customers. A key feature is its ability to generate both seller and product ratings. These reviews can then be displayed on the client's website, in search engine results through a partnership with Google, and on social media platforms. This functionality not only provides social proof to prospective buyers but also can enhance a company's search engine optimization (SEO) by creating fresh, user-generated content. eKomi's technology is designed to ensure the authenticity of reviews by linking them to actual transactions, which helps to prevent fake or manipulated feedback. The company has expanded its global footprint, with operations in cities like London, Paris, Madrid, and San Francisco, underscoring its international growth strategy. Keywords: customer feedback, review management, SaaS, reputation management, user-generated content, customer experience, e-commerce solutions, online ratings, feedback analytics, social proof