EJAM GROUP

EJAM GROUP

Performance-based advertising and direct-to-consumer brand incubation.

HQ location
Guangzhou, China
Launch date
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CNY80.0m

Post IPO Equity
Total Funding000k
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EJAM Group, or Ejam Media Technology Group Co., Ltd., is a new media and new consumption-focused company listed on the National Equities Exchange and Quotations (stock code: 834498). The group operates a matrix of original new media accounts across platforms like WeChat, reaching over 45 million followers online. Their media brands cover various verticals, including finance with 'Ejam Finance', technology with 'Technology Daily Push', and health with 'Health Circle'.

The company's business model revolves around integrated mobile marketing programs that leverage its extensive new media resources and industry insights. It also provides diversified services for the cultural tourism industry, including integrated marketing, scenic area planning and operation, and strategic investment. For instance, its subsidiary, Ejam Tourism, received the "2022 Best Cultural Tourism Project Operation Brand" award for its work on the Nanhai Bay Forest Ecological Park project.

Ejam has gained recognition in the industry, with its 'Ejam Finance' media brand winning awards from Sina Finance and its core accounts being recognized for their influence.

Keywords: new media, consumer brands, digital marketing, mobile marketing, Chinese media, content creation, social media marketing, cultural tourism, marketing solutions, brand communication, financial media, technology media, health media

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