Eight Cows

Eight Cows (bazhiniu.com) is a new retail brand focused on freshly-made soft beef jerky and other meat-based snacks. The company, operated by Nanjing Eight Cows Catering Management Co., Ltd., was established in 2023 and is headquartered in Nanjing, China. Eight Cows targets the snack food market with an innovative approach to traditional beef jerky, offering a diverse product line that includes vacuum-packed meat snacks and light meal options like stir-fried meat and beef rolls. The products are available through both online and offline channels.

The company has shown early traction in securing funding, completing two financing rounds within six months in 2023. The first was a seed round from Xinyuan Capital, a firm specializing in incubating food and beverage brands. This was followed by an angel round from "Weiai Investment," a fund led by Sun Hongliu, the founder of the well-known braised food brand Wuxiangju. These investments, totaling several million yuan, were designated for team development and strengthening the supply chain. Eight Cows planned to initiate its Series A funding round in the fourth quarter of 2023.

Keywords: soft beef jerky, meat snacks, food retail, Chinese food brand, snack food, Nanjing, ready-to-eat, online retail, offline retail, food and beverage, fresh jerky, light meals, vacuum-packed snacks