Efrontier

Established in 2018, Efficient Frontier operates from Tel Aviv, Israel, as a specialized algorithmic trading firm and liquidity provider within the digital asset markets. The company was founded by Roei Levav, Alon Elmaliah, and Gal Ginio, who brought together extensive experience in technology and high-frequency trading from traditional financial markets to address the nascent crypto space. Their journey began in early 2017 under a sister company, Tradomatics, which had a 12-year history in traditional markets, before officially launching Efficient Frontier to focus exclusively on digital assets.

Efficient Frontier provides institutional-grade financial services tailored for token-backed digital assets, Security Token Offerings (STOs), and cryptocurrencies. The firm's business model centers on offering algorithmic trading, market-making, analytics, and liquidity management. It serves a clientele that includes digital asset projects and global cryptocurrency exchanges, aiming to enhance liquidity and build healthier, more efficient markets. By deploying its proprietary technology, which includes over 50 algorithms, the company facilitates billions in annual trade volume across more than 140 exchanges.

The core service is designed to help token projects and exchanges manage liquidity and execute trades with optimal pricing while minimizing market impact. This is achieved through sophisticated, low-latency trading infrastructure and a suite of algorithms like Time or Volume Weighted Average Price (TWAP/VWAP). A key feature of their service is its non-custodial nature, meaning clients' funds remain in their own accounts, ensuring transparency and security. Efficient Frontier has secured funding from notable investors in the crypto and blockchain sector, including Alameda Research, Animoca Brands, and Starkware, which has supported the firm's growth in both centralized (CeFi) and decentralized finance (DeFi) trading activities.

Keywords: algorithmic trading, digital assets, market making, cryptocurrency liquidity, crypto finance, institutional trading, CeFi, DeFi, financial services, liquidity management