EdjSports

EdjSports operates as a sports analytics firm, providing predictive and prescriptive data models to professional teams, sports bettors, and fantasy players. Founded in 2017 by Sean O'Leary, Frank Frigo, and Chuck Bower, the company is headquartered in Louisville, Kentucky. Frigo, a key figure, brought a unique background to the company, having been a world champion backgammon player and a seasoned professional in commodity markets. His work in sports analytics dates back to 2001 when he co-created Zeus, one of the first fully customized NFL simulation models. EdjSports was established as an offshoot of EdjAnalytics, a broader data analytics company Frigo co-founded in 2013.

The company's core business involves leveraging large datasets to run millions of game simulations, offering strategic insights to gain a competitive advantage. For its professional clients, primarily NFL and college football teams, EdjSports provides a software-as-a-service (SaaS) platform called EdjFootball. This tool assists coaches in making critical in-game decisions by calculating the highest probability of success for plays like running, passing, or punting. The platform is offered in different versions, including EdjVarsity for high school teams, which uses coach-input data for its analysis. The company has counted several NFL teams among its clients, including the Eagles, Steelers, Chiefs, and Saints. Following an acquisition, the company's focus expanded to also serve sports wagerers and fantasy players directly through its consumer-facing website, EdjSports.com. This B2C platform provides analysis, editorial content, and statistical tools to help users evaluate odds and make informed betting decisions.

EdjSports has undergone significant corporate changes. In 2018, it acquired Football Outsiders, a well-regarded football analytics website. Subsequently, in September 2021, EdjSports itself was acquired by Champion Gaming Group. This acquisition led to a relaunch of the EdjSports.com website in March 2022, expanding its offerings beyond the NFL to include basketball, baseball, golf, and hockey, with features designed to demystify betting odds for a broader audience. Keywords: sports analytics, predictive modeling, prescriptive analytics, football analytics, EdjFootball, sports betting intelligence, fantasy sports tools, win probability, game theory, in-game decision making, play-calling simulation, coach analytics, sports data, NFL analytics, college football analytics, EdjVarsity, Champion Gaming, Frank Frigo, sports intelligence, betting insights, data-driven sports, quantitative analysis, performance metrics, sports software