EasyStore
Easy-to-use tool for sellers to create store and sell products online.
Established in 2012, EasyStore is a Malaysian-based company providing a unified commerce platform for small to medium-sized businesses. The company was founded by Alan Kok, Frost Chen, and Chan Kee Siak. From its beginnings as an online store builder, the company has evolved into a comprehensive solution that helps merchants manage sales across multiple channels from a single backend.
EasyStore's core offering is a platform designed to unify online and offline retail operations. This allows businesses to synchronize their presence across various sales channels, including branded online stores, physical retail locations via a Point-of-Sale (POS) system, major marketplaces like Shopee and Lazada, and social media platforms such as Facebook, Instagram, and TikTok. The business model is subscription-based, with tiered pricing plans tailored to the needs and scale of different businesses, and notably, charges no transaction fees.
The platform provides a comprehensive suite of tools for managing a retail business. This includes product and inventory management, order processing and fulfillment, and customer data centralization. Merchants can utilize features like bulk product uploads, customizable shipping rate profiles, and integrated payment gateways supporting over 40 options. To enhance customer engagement and retention, EasyStore offers built-in marketing tools, a loyalty and rewards program, and communication features like an integrated messaging inbox and broadcast capabilities. The platform also supports live selling, a wholesale portal, and provides analytics and reporting to help businesses make data-driven decisions.
Keywords: unified commerce, e-commerce platform, retail management, multi-channel selling, point of sale (POS), online store builder, inventory management, social commerce, marketplace integration, subscription e-commerce, customer retention tools, order fulfillment, payment gateway integration, SME e-commerce, Malaysian tech, retail technology, customer experience platform, live commerce, wholesale B2B platform, marketing automation
