Docodoor

Docodoor Inc., established in February 2011 by CEO Takayuki Honma, operates as a comprehensive digital marketing company from its headquarters in Niigata, Japan. The firm's inception was driven by Honma's firsthand experience with the information gap between metropolitan and regional areas after returning to his native Niigata. He observed that many local businesses with high-quality products lacked the promotional expertise to be properly valued in the market, a disparity he aimed to correct. Before founding Docodoor, Honma's entrepreneurial journey began during his university years when he opened a restaurant and bar, a venture he later sold. He then gained experience as a web consultant in Tokyo, working with advertising agencies on IT and digital strategies.

The company's core business revolves around providing integrated digital marketing solutions, primarily for small and medium-sized enterprises (SMEs) across Japan. Docodoor's business model is centered on making digital tools and strategies accessible and affordable. Its revenue is generated through several key service areas: web development, application development, and SaaS products. The company offers website and landing page creation with a strong focus on SEO to enhance client visibility and customer acquisition. In the app development sphere, Docodoor specializes in creating iOS and Android applications using Flutter, which allows for standardized, lower-cost development.

Docodoor provides a suite of services designed to offer a one-stop solution for a company's digital needs. This includes strategic planning, production, and operational support for web and app projects. A notable SaaS offering is "applimo," a no-code platform that enables businesses to create and manage their own apps for customer engagement and operational efficiency. Additionally, the company has developed other platforms like "Curieta," a creator matching service, and "Design Storage," a creative platform. The firm supports clients such as Dentsu East Japan, SHARP, and the Agency for Cultural Affairs, demonstrating its capacity to serve a diverse client base. In July 2024, Docodoor became a subsidiary of Hybrid Technologies Co., Ltd. to diversify its service delivery system and enhance its capabilities in offering low-cost, rapid development for SMEs.

Keywords: digital marketing, web development, app development, SaaS, SEO services, SME support, website production, Niigata startup, Takayuki Honma, Flutter development, no-code platform, applimo, digital strategy, branding, lead generation, marketing consulting, UI/UX design, e-commerce development, regional revitalization, IT consulting